Online business success is nearly out of reach without search engine optimization (SEI). It consists of the special creation of the web page content, titles, meta tags and advertisements around some relevant keywords for the business field of activity. Article marketing also relies on keywords because this is how web visitors enter web sites on the basis of queries. There are web browsers like Firefox that assist Internet developers with SEO analysis.

In article marketing, the analysis of the competitors becomes absolutely relevant for the creation of valuable content. What makes a browser like Firefox so special in this context? First of all, there are many benefits with Firefox that are not available with Internet Explorer, and the most important is the possibility to add plug-ins. Moreover, Firefox works faster and has compatibility with both PCs and Mac. Don’t treat the study of your market competitors lightly, because successful article marketing derives form such a strategy. Knowing what you are up against in terms of competition rocks!

Among the many things that you will be able to learn we can mention the number of backlinks achieved by the competition as well as their page rank. Firefox lets you to add plug-ins like @Search Status or Keyword.Spy.com. You can even learn what types of backlinks there are. The age of the site, the Alexa ranking or the traffic estimate represent other serious details that will help you learn the basics of article marketing and more.

Article marketing should be very advantageous for you business if you analyze other web sites similar to yours. What odds have you got to outrank the first twenty web sites in the search engine result pages? There are few chances of outdoing a niche where you compete against About.com or Wikipedia.com.

The basics of article marketing are not that complicated to put into practice, even if things seem very difficult at first glance. Before you try and understand your competition as such, have a go with the plug-ins suggested here and see how they can help you. Many businesses make money out of article marketing and the submission of content to web directories; you just need to show perseverance and hard work.